A Concealer That Remembers Every Shade

Maybe in the whole base-makeup system, concealer has always been treated as the “technical player”: high coverage, long-wear, tap here to erase there. It’s used to correct flaws, but rarely seen as a tool that can acknowledge difference and detail.

This concealer does have very high coverage—dark circles, acne marks, pigmentation, redness, all can be built up step by step to exactly the level you want. But the real reason it has stayed in third place among similar products on Alibaba isn’t how “hard it covers,” it’s how many choices it offers. We created a very wide shade range: cool, warm, neutral, from very fair to very deep—not just serving a few “mainstream skin tones.” You’ll find that many buyers don’t actually care what rank it holds; what they care about is this: for the first time, they don’t have to mix two shades on the back of their hand just to get a “kind of okay” color.

More importantly, we don’t treat the shade chart as a finished answer, but as a blank page that can keep being written on. If you have your own customer base, your own market, and you want a “secret code” shade that belongs only to your brand, we can custom-create it for you. A factory doesn’t have to only produce formulas—it can also help turn the question of “who gets seen, who gets cared for” into something concrete, one small concealer tube at a time.

You’re welcome to visit our factory and create shades that truly belong to your brand.